Job Description
We are a proud work from office company. If you want to work for the best and fastest growing company in our sector then apply here. Work from home applicants should not apply .
About Us
Vensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR/HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a "One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees. Find out more by visiting .
Position Summary
As Manager of Social Media Strategy, you will design and implement the social media strategy for four core brands and collective 70+ Division Partners. Working with the VP of Digital and Technology and brand partners, you will be responsible for identifying relevant and appropriate channels for each business unit and setting relevant KPIs for each platform. In this role, the individual will be the organization's social media expert and will guide representatives for each brand and the Creative Services team as they craft appropriate content for brand channels and respond to social media inquiries.
- Create overarching social media strategies for each of the parent company's four core brands and 70+ Division Partners
- Define key performance indicators for social media
- Monitor social channels through Hootsuite and native channels and generate reports to track engagement and key social metrics
- Work with Shared/Creative Services and Brand teams to create compelling text, video and graphic social media posts
- Apply knowledge of emerging trends and technologies to social programs and keep the broader marketing team informed on changes to social platform offerings
- Monitor competitors across social media channels and keep Brand teams informed as to changes in strategies
- Coordinate with paid team to ensure organic and paid social strategies are working together to drive KPIs
- Work with PR leadership and agencies to define and support live event social strategy and provide hands-on support as needed
- Guide Brand social media coordinators on best practices for content and community management and review monthly content calendars
Essential Duties and Responsibilities
- Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness
- Oversee day-to-day management of campaigns and ensure brand consistency
- Create, maintain, and grow new and existing social networks
- Monitor social media progress using web analytic tools
- Incorporate optimization strategies, analyze data, and research the best ways to increase traffic
- Review the success of campaigns and develop ways to improve
- Secure new influencer partnerships
- Research new social media platforms, trends, and industry opportunities
- Provide feedback from social media trends and research; relay it to business strategists
Knowledge, Skills, and Abilities
- Excellent verbal and written communication skills
- Knowledge of Google Analytics or similar
- Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
- Knowledge of Search Engine Optimization (SEO) best practices
- Excellent analytical and time-management skills
- Strong project management skills with the ability to supervise multiple projects
Education & Experience
- Bachelor's degree in marketing, PR, or related field
- A minimum of three years of social media management experience
- Strong B2B marketing background preferred
- Experience with Hootsuite, Sprout Social, or HubSpot
- Experience with Canva
- Experience with technologies and best practices for web design, web production, and creative design across multiple platforms
- Experience identifying and creating campaigns for target audience
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